Workflow
Cloud CMS lets you define your own Workflows and choose them for the Publish
and Unpublish
activities.
Each activity like Publish and Unpublish will have a Workflow Model which will have a set of instructions on how the contents should be routed during each activity.
In Manage Platform -> Workflow Models: you can view the default Workflow Models we use for the Publish
activity is Publish Content
and for the Unpublish
activity is Unpublish Content
.

You can add your own Workflows and customize your publish and unpublish activities.